July 1, 2026
How to Design Your Business Around Your Life with John Nieuwenberg

Most business owners spend years building something that was supposed to give them freedom, and end up with a business that runs their life instead.
John Nieuwenberg spent 22 years as a business coach after leading a $3 billion company, and his answer to the question of what a business is actually for might be the most counterintuitive thing you hear this week.
CHAPTERS:
- 00:00:00 - The business is supposed to work for you
- 01:09:00 - Meet John Nieuwenberg
- 02:00:00 - How he became a coach without knowing it
- 04:48:00 - What "happy productive" really means
- 06:17:00 - When you don't know what you want
- 08:03:00 - Why structure creates the behavior you're looking for
- 12:22:00 - Overwhelm, depression, and the TEDx that changed everything
- 15:13:00 J- ournaling and the brain dump method
- 20:50:00 - We're not rational beings
- 23:33:00 - Burnout and the operator vs. leader owner shift
- 26:10:00 - Delegate authority, not tasks
- 30:13:00 - All business coaching is personal coaching
- 33:44:00 - Where to find John
Links and resources:
- John Nieuwenberg: w5coaching.com
- Book a Connection Call: https://jenniferdawncoaching.com/schedule-call/
- Instagram: https://www.instagram.com/jenniferdawn.coaching/
- LinkedIn: https://www.linkedin.com/in/jenniferdawn/
#HappyProductive #JenniferDawn #BusinessCoach #Entrepreneur #Delegation #Leadership #SmallBusiness #WomenInBusiness #FreedomBuilders #OperatorToOwner














